Skiwear Design & Development for Belowzero

Belowzero is a Swiss skiing and lifestyle brand focused on creating functional, high-quality apparel inspired by everyday adventures and mountain culture.

 

As Head of Product and Design, I led the brand's creative and product direction, shaping its overall vision and identity. My responsibilities included product development from concept to production, trend research, material sourcing, design creation, and collection development. I worked closely with suppliers and manufacturers to ensure high quality standards while maintaining a consistent and distinctive brand aesthetic.